Why the Cuil Search Engine Was a Failure
The Story of Cuil:
I think it’s safe to say, launching a website is a challenge. In this post, I’m going to highlight one of the biggest failures I can remember in website history. It would be easy to highlight HealthCare.gov or the CTA’s Ventra problems, but I think it would be even more interesting to highlight a classic. That is the search engine, Cuil. One of the most public failures I can remember to date is Cuil.com, a search-engine startup that was slated to become a ‘Google killer’, that when it first went live was harshly reviewed by droves of critics.
On September 17th of 2010, employees were told about the project’s demise, and hours later the servers were taken offline. Employees were laid off without pay. Anna eventually returned to Google, and is now Vice President of Engineering.
Surviving the Challenging Digital Age:
It wasn’t just Cuil. Others recently made big news with difficult times:
1) Friendster: Why Friendster Died: Social Media Isn’t a Game
2) MySpace: MySpace Co-Founder Blames Rupert Murdoch For Failure Of Website
3) Groupon: The Rise and Fall of Tech’s Enfant Terrible
4) Netflix: Netflix Abandons Plans To Divide Into 2 Divisions
5) Living Social: Living Social’s Amazon Deal Was A Huge Failure
6) Yahoo: Yahoo Mail Goes Down
7) Blackberry: We’re Not Dead Yet
8) Hewlett-Packard: How HP Lost its Way