Social Media Training Chicago

Zero to 60 Social Media

Zero to 60 Social Media

Rev Up Your B2C Marketing with Facebook & Twitter

Now is the time to implement your social media strategy. Get the concepts and tools you need to drive social media marketing while you set up optimized Facebook and Twitter accounts for your company.

Users of social media sites number in the hundreds of millions and new users sign up every day. There are ample opportunities to reach new audiences in even the most specialized industry with the right strategies. Get a firm grasp on the concepts and tools you need to drive ongoing Social Media marketing. Explore case studies demonstrating successful efforts to monetize these online tactics.

Key Learning Points:

Set up and optimize your company’s social media accounts
Gather relevant subscribers, followers & fans
Learn from successful case studies
Use tools to maximize your time & reach
Track your success and create metric reports Additional Benefits for SIPA Members!
Free trial accounts for some of our favorite online tools

Bring Astek to your office for customized, hands-on staff training on any web topic. Contact us for pricing and more details.

Presenter:
• Katie Hawkey, COO, Astek Consulting
Katie Hawkey is a "new media" evangelist; dedicated to connecting individuals to web technologies that will improve their lives. Prior to joining Astek in 2007, Katie facilitated the development and launch of SeeChicagoDance.com, which has been hailed by Dance USA as "a national model for audience development." A life-long student of theatre she has produced, written and directed productions self-promoted with her hallmark ingenuity and grass-roots sensibility. Katie's study of style, character and communication with an audience give her an intuitive understanding of translating a company's brand into an online personality.

• Andy Swindler, President, Astek Consulting
Andy Swindler is an entrepreneur with a passion for all forms of communication and the potential of the ever-expanding social media world to give everyone a voice and a filter. In 2003 Mr. Swindler founded Chicago-based Astek Consulting, an interactive Web marketing company that produces effective Web site strategy and design, custom Web applications, user-friendly content management tools, vivid email marketing campaigns, social media marketing and training, podcasts, search engine optimization, branding, video and animation. He is a respected writer and speaker on the subject of social media.