Karma really is a b@#@ with the ubiquity of social media — or, why someone named “Nadia” should think again about getting drunk on an airplane in front of a woman with a twitter account.
September 30, 2014
September 18, 2014
With the ever-increasing acceleration in the use of social media for real-time engagement between brands and consumers, public relations is frequently relegated to the metaphorical dustbin of, “…we’ll just write a press release…”
But, don’t be so quick to dismiss the value of PR: while platforms have changed, the basic tenants of good PR – and how it supports a brand’s objectives – still apply.
What essential strategies of effective PR should you apply to your social media campaigns to increase your brand’s credibility?
Look for our next monthly Think-n-Drink where we gather folks interested in talking about marketing topics over a bit of post-workday liquor. It's the 1st Tuesday of every month!
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