March 25, 2014

How to Mine Bitcoins: Astek Staff Video

These days everyone wants to know how to mine Bitcoins.
We prefer the old school method.


January 28, 2014

Starting With Google Analytics? Answer These 4 Crucial Questions First

Previously we discussed the importance of website analytics.  And for many, Google Analytics is the website analytics tool of choice.

However, there are 1000s of measurements you can sift through in Google Analytics.

So where do you start?


Where Do I Start?

January 6, 2014

Website Analytics: The Dashboard You Can’t Live Without


People unfamiliar with website analytics always want to know one thing:

Why do I need it?

The easiest way to answer this question is to use an analogy. Imagine your website is a car and your web analytics is the car dashboard:

Car Dashboard Orange

December 16, 2013

How to Predict Hot Digital Marketing Trends for 2014

2014 Marketing Trends

It’s the end of the year and you (and your boss) want to know if your online marketing efforts (and dollars) have been spent wisely. You also need to know what digital marketing trends will be important NEXT year.

You REALLY want the answers to these questions:

November 5, 2013

Pinterest Doubles Down On Contest Rules After Dispute With Blogger

Pinterest Beefs Up Contest Rules


Back in May Pinterest made a change to its contest rules to keep spammy “Pin it to Win It” contests from overrunning the site.

And last week in a “This Time We Really Mean It” move, Pinterest added the same rules to its updated Acceptable Use Policy.


October 3, 2013

Content Marketing World 2013: The 3 Best Sessions I Attended

Content Marketing World Logo


A few weeks ago I attended the Content Marketing World Conference in Cleveland, Ohio.

There have already been a number of great recaps of the event as a whole so there’s no need to rehash that material.

Instead I want to review the three best sessions I attended during the conference.